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Apparelmark

Welcome to Apparelmark

Welcome to Apparelmark

Featuring

Apparelmark is a full-service technical design & development firm servicing startup, emerging and established apparel brands around the globe. Our small but nimble team designs for, manages, develops and executes an ever-increasing portfolio of brands in performance apparel, ready-to-wear, and accessories.

Our custom designed “turn key” process takes care of full project consulting, design work, color & print, fabric sourcing, techpack building, pattern and grading, vendor profiling, manufacturing support, and prototyping all within a fixed price service offering package.

If you are serious about growing your fashion brand drop us a line or call us to get a free expert consultation on your project.

Apparelmark Strategy

Why work with us

We have worked with over 50+ brands to date, ranging from micro startups ($5000-$10,000 budget) to multinational apparel brands ($100,000+ budget) on collections that our team has managed, designed, developed and overseen from the get go.

THE BENEFITS

  1. Transparency into costs and fixed prices on all services.
  2. No mark up on production or restrictions on vendor usage.
  3. Authenticity on fabric recommendations, design ideas & brand direction.
  4. Customizable delivery options, flexible timelines & easy to follow product calendars.

Check out our Instagram and our Blog to get a glimpse of how we make dreams a reality everyday!

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Apparelmark swatches - Freelance fashion design services in North America and Asia.

The Process

Starting a brand is a big decision, and we want to be sure that you are set up to succeed through a carefully planned pre-launch process.

HOW WE SUPPORT YOU

  • Clear input on prices, minimums and options
  • Access to our vetted fabric and vendor network
  • Unbiased feedback on brand strategy and design direction
  • Monthly Virtual Fittings
  • Streamlined product calendar updates

We will treat you as our guest and your brand as our own. Get familiar with us, follow us on IG – and get in on the action when you are ready!

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Cara Sumpton Apparelmark
Natalie Gilmore Apparelmark
Clarissa Gallacio Aparelmark

Crew

Meet the team

Instagram

At Apparelmark we have worked with A LOT of fit mo At Apparelmark we have worked with A LOT of fit models, so we have a few ideas on how to choose a good one. 1. Mannequins don’t work; you need a live person. Mannequins are only one size, they don’t speak, they can’t lift their arms, and they can’t dress themselves or tell us how the clothing feels. 2. Of course, the right measurements are important, but it’s not just the numbers. You need to make sure their top and bottom measurements are balanced. You’re looking for averages, and the average for every brand is going to be different. You need to have the target customer in mind. For example, the average size for a 65-year-old active woman is going to be different than the average size of a 20-year-old active woman. 3. Most people think getting the proportions right is the trickiest thing about choosing a fit model but the true secret is, are they a good communicator? Communication is key because sometimes we don't see a problem. It looks great to us but the model tells us it feels funny. But if they just say it feels funny it’s not enough, we need to know what, where, and why it feels funny. So, they need to be comfortable giving their opinion and be able to explain what they are feeling. 4. If the communication isn’t flowing there are a few questions you can ask to get a clearer idea of how they feel. Ask “if you were going to return it for one reason, what would that be?” Or “is the problem so bad that you wouldn’t buy it?” A good fit model knows that the information they share prevents errors and returns for our client's brand. 5. We are as inclusive as possible, and we’re excited to see the industry is starting to open up to providing larger sizes. We have worked with fit models for all sizes from XS to 3XL, as well as kids and even dogs! It’s good to remember that fit models are hard to retain because they're not full-time employees so there is a high turnover. That can make it hard to maintain a consistent fit so we’re always keeping our eyes open. Know a good fit model? Let us know in a DM! #fit #fitmodel #fitting #apparelmark, #premiumdesign, #readytowear, #technicalfashion, #freelancefashion, #fashiondesignerslife #newbrand #fashiondesigner
Are you wondering about colours for F/W 2023 - 202 Are you wondering about colours for F/W 2023 - 2024? Here's our take on WGSN's colour forecast for the season. We love Astro Dust as an evolution to athletic browns - red-tones look nice on all skin colours and it feels new and spicy while still being classic and wearable. If Astro dust doesn’t fit into your assortment, Silver also fits well into this space-inspired colour theme. Sage greens are here to stay until 2024 when they start branching into lighter minty tones and darker earthy tones, so sage is a very safe, health-wellness-inspired shade that works for all categories from athletic, to outdoor, to menswear. It’s clean and fresh looking, it wears well in tops and bottoms, and green has been a top seller all 2022 with no signs of slowing down. Cobalt blue is a vibrant shade that is also heavily predicted up to 2024, so it’s a good one to go after. It looks great in athletic fleece and french terry and we certainly predict this to be a brand staple in the coming years. It’s sporty, fresh, gender neutral, athletic, technical and brings the energy! #dreambig #fashionfreelancer #contractfashion #freelancefashion #freelancedesigner #apparelmark #newbrand #fashionstartup #fashionprenuer #fashionconsulting #wgsn #colourforecast #colours2024 #astrodust #sagegreen #colbaltblue
Apparelmark has been working with fashion brands f Apparelmark has been working with fashion brands from around the world since 2015. From idea to design to production, we know what it takes to start a fashion brand. More importantly, we have some tried and tested tips on how to do so successfully. Learn the details on our blog 10 Proven Tips On Starting A Successful Fashion Brand. Find the link in the bio! #apparelmark, #premiumdesign, #readytowear, #technicalfashion, #freelancefashion, #fashiondesignerslife #newbrand #fashiondesigner

What Our Clients Say

"Hey team, Just wanted to send a quick note to say how much I have enjoyed working with y’all. I feel like I get great guidance and at the same time all of my concerns are heard and welcome even though I’m a beginner. You’ve been a great partner in this process. Thank you for being the best!"

Karly Baker

Founder of Courtside Kids
"Over the last two years we've been continuously impressed with their technical design ability, collaborative team, and global connections. They helped set us up with a reputable manufacturer over-seas that we are still working with, and we’re excited about the future designs that are in the pipeline! They have been working hard to continually grow their skillset to operate inclusively & sustainably which makes them a great fit for us. We are also so thankful for their diverse design skills - the blend fashion and function like no one else!"

Mikayla Wujec

Co-Founder of Alder Apparel
Apparelmark Team

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